The Empire Strikes Back Style A poster was painted by artist Roger Kastel. The “Style A” poster is better known as the “Gone with the Wind” poster. The obvious reason being Kastel’s artwork is based the iconic Gone with the Wind re-release movie poster designed by Tom Jung and illustrated by Howard Terpning. In the Star Wars version, Han Solo and Princess Leia are standing in for Rhett Butler and Scarlett O’Hara. Like the Empire film itself, the poster’s deep blues and image of the romantic couple certainly hinted at more story than one might expect in a blockbuster science fiction / fantasy film sequel.
After the The Empire Strikes Back style A poster appeared in movie theatres, actor Billy Dee Williams reportedly complained to 20th Century Fox that he wasn’t featured on the poster, despite his contractual billing in the film. The studio responded by immediately pulling the Empire movie poster from theatres, hence making it even more attractive to collectors. Later versions of the same artwork used combinations of new elements, including images of Billy Dee Williams (as Lando Calrissian), the Cloud City of Bespin, Yoda, and fan-boy favorite bounty hunter Boba Fett.